Bangchak

Services We Provide

Challenges

Bangchak wanted to better understand their consumer behavior through a new CRM application with an integration of the existing client databases from three different types of memberships: Bangchak Green Miles, Gasohol Club, and Diesel Club.

Bangchak Corporation Public Company Limited is Thailand’s leading energy company with a commitment to the environment and society. Today, Bangchak distributes its refined fuel through over 1,000 service stations nationwide.

Solutions

We developed the Bangchak application and website to provide end users with a seamless rewards redemption experience. Our rewards notification feature successfully increased the number of Bangchak membership sign-ups by three times within two months.

Bangchak application’s features let users:

Loyalty Platform

Singha Water

Creation of Singha Rewards campaign to drive sales and engagement

Reward Redemptions

Krungsri Credit Card

Development of a CRM application with an instant point redemption feature

Loyalty Platform

Burger King

Development of the Burger King application into a fully functioning eCommerce platform