Mega Bangna

Development of an application to drive engagement through a point collection program

Background

Mega Bangna is a large shopping mall located in eastern Bangkok, with over 900 shops and restaurants. The mall is expanding into Megacity Bangna, a mixed-use complex that’ll include Mega Food Walk, a large supermarket, a parking garage for 10,000 cars, condominiums, a hotel, and office buildings.

Challenges

Mega Bangna wanted a CRM application to promote its special offers, introduce its shops and restaurants to visitors, and create a base of loyal customers with a loyalty program.

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Download Application Mega Smile Rewards
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Solutions

We developed Mega Smile Rewards application with features that let visitors search for shop and restaurant locations, stay tuned to promotions, and receive rewards after every purchase, helping Mega Bangna collect customer profiles and nurture relationships with shoppers.