Citibank

Improvement of Citi LINE Connect system to integrate client database and facilitate bill payment

Background

Citibank is a subsidiary of Citigroup, Inc., a leading global financial conglomerate. It currently provides loans, banking, realty, and wealth management services to over 200 million customers worldwide.

Challenges

Citibank wanted an integrated LINE Official Account to promote special offers and help clients easily access online billing records and enjoy a seamless rewards redemption experience.

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Citibank LINE Official Account
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Solutions

We specifically customized Citi LINE Connect platform to help Citibank clients:

  • Easily check billing and payment records
  • Check points in real time
  • Set up installment payments
  • Redeem a variety of special offers from restaurant discounts, tour packages, and plane tickets
  • Stay informed of their account activities with real-time notification feature