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Home
About Us
Our Market
Our Services
Big Data Marketing Activation
CRM & Privilege
CRM Plus
Deal / Privilege Acquisition
E-Commerce
E-Voucher
E-Payment / E-Wallet
Fulfillment Service
Digital Gift Card
LINE
POS System
Marketplace
Online Catalog
Online Media
Online Survey
Our Work
Allianz Ayudhya
Bangchak
Burger King
Citibank
Coca Cola
Krungsri Credit Card
Mead Johnson
Mega Bangna
Nestlé
Ocean Life Insurance
Samsung Galaxy Gift
Singha Drinking Water
Tesco Lotus
TMB
News
Blog
Contact Us
02-645-0014
Tesco Malaysia
E-Voucher on top of Existing Loyalty Program
Background
Tesco is a British multinational groceries and general merchandise retailer and the third-largest retailer in the world measured by gross revenues
It has shops in seven countries across Asia and Europe including Thailand and Malaysia
Tesco already has Clubcard which is a well-known loyalty program with mobile application
Challenges
Although Clubcard has been a successful loyalty program, it generally only allows members to redeem limited products from Tesco
Additionally, Tesco saw an opportunity to make it more relevant to today digital lifestyle and add varieties to the program
Solutions
By partnering with Buzzebees, Tesco has been able to offer e-Vouchers for various merchants such as Grab, Mobile Top-ups, and many more
We have been able to increase relevancy of Tesco Clubcard points to members which reflected in point burning increment
Tesco can track performance of the e-Vouchers
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